Online privacy is important to all of us, and it is particularly relevant today, with the implementation of the European Union’s General Data Protection Regulation (GDPR). This new privacy regulation, applicable in the EU and to any business that has customers there, has a direct and immediate effect on how online businesses collect and store data.
THE GDPR & HOW IT AFFECTS YOUR BUSINESS
The GDPR is the new law regulating how personal data (everything that can help identify a person) of individuals in the EU can be collected, used and processed. It takes effect on May 25, 2018, and effects everyone in the EU.
According to GDPR, websites need to protect site visitors’ privacy. This means website owners need to:
- Get consent to collect data.
- Explain how collected data will be used.
- Be able to delete all data collected from site
visitors, upon request.
How We Help You Comply & Bring Value to Your Business
By showing your clients you meet these new regulations, you provide a safer, trust-building user experience to your potential customers.
WE PROVIDE:
A Standard Privacy Policy to Boost Site Transparency
The GDPR requires all websites to inform users about the type of data the site collects and what this data is used for. We provide a standard privacy policy that can be customised with your website’s specific details.
Customised Cookie Notification
A new cookie notification lets visitors know your site collects information in the form of cookies. We also recommend linking a sites cookie notification to its privacy policy.
Free SSL Certificate
We provide a free SSL certificate for HTTPS encryption. This ensures the connection to your website is secure and cannot be intercepted.
Consent Fields on Contact Forms
According to GDPR, website owners must get consent from site visitors before collecting data. To comply with this requirement, we have added an opt-in consent field in every contact form on your site.
Personal Data Deletion
The GDPR requires that if a site visitor requests to have their personal data deleted, the website owner must do so without delay. We can enable you to manage and delete all of a visitor’s personal data that was submitted through website contact forms.
Your GDPR Checklist
- Activate a
customised Privacy Policy
- Enable opt-in
consent on all Contact Forms
- Activate a Cookie
Notification
- Set up your SSL
Certificate
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In the digital age, it is essential to ensure that your website is accessible to all users, including those with disabilities. This goes beyond mere compliance with regulations; it is about promoting equality and ensuring a seamless user experience for all. Let's delve into the significance of this issue and explore how our accessibility app can be of assistance. Why Accessibility Is Important Imagine attempting to access a website while facing difficulty seeing, listening to audio, or using a mouse. This is the everyday reality for numerous individuals with disabilities. Ensuring your website is accessible involves enhancing navigation, comprehension, and interaction for these users. It is crucial to provide equal opportunities for all individuals to engage with your content. Why It's Good for Business By ensuring the accessibility of your website, you're not only demonstrating ethical responsibility but also expanding your reach to a broader audience. Individuals with disabilities have purchasing power, similar to everyone else. Additionally, by optimising your site for ease of use by all, you enhance the experience for every visitor, leading to increased engagement, satisfied customers, and ultimately, greater business opportunities for you. Introducing UserWay: The Easy Way to Improve Accessibility UserWay is a versatile tool that enhances website usability for all users. Its functions include providing alternative text for images to ensure screen readers can interpret them accurately, simplifying navigation with keyboard-only access, and enabling users to personalise text size and colors. Additionally, it boasts functionalities designed to mitigate the risk of seizures for individuals with epilepsy. See our Accessibility App in Action Check out the video below to see how the UserWay App works and how it can improve the accessibility of your website. It's simple, easy to use, and can make a big difference for your visitors.
Learn more about how we prepared for Google's INP update and discover steps you can take to ensure your website is compliant.
When investing in a new website, or a redesign, there are several things you need to make sure your web developer includes to give your site the best chance of being found on the internet and for your visitors to engage with it in the desired way. This might be to purchase a product, make an enquiry or pick up the phone and call you. 1. Visually appealing and user-friendly design This is crucial for engaging visitors and encouraging them to explore your site further. You want your site to represent your business and your brand and give a great first impression to build on your reputation. 2. Seamless navigation for easy exploration You want to make sure you make it as simple as possible for your site visitors to find the information they are looking for, whilst enhancing their overall experience. 3. Efficient functionality and mobile friendly design Making sure your site has fast loading times and works on mobiles, tablets and desktops is key for retaining interest and maximising accessibility. It is especially important at a time when over 60% of users view websites on their phones so they want access to things quickly and efficiently. If your user has to work to make sense of the information, they will leave. If your site is slow, it will also affect its ranking on Google and the amount of enquiries that you receive. 4. Compelling and well-presented content Once your visitors are on your site, you want them to stay there because your content is informative and relevant and presented in a clear and engaging way to maintain their attention. A great design, a clean and appealing layout and the use of professional images/videos to the overall viewing experience is crucial to retain visitors. 5. Integration with social media platforms This is something that gets overlooked but is important as many businesses get traffic through their socials. Driving the traffic back to the site is key to for them to get even more information and getting in touch. 6. Implementation of search engine optimisation (SEO) strategies Launching a lovely new site online isn’t enough to get your site seen by your key audience. You need to make sure there is SEO work being done in the background so your site reaches the people you want to see it and your Google ranking high on the search engines. To learn more about SEO and what it means visit our previous blog here https://www.websitesorted.com/our-top-10-seo-tips-and-best-practice-for-2021 7. Ongoing support Making updates or changes to a new website can be overwhelming for some and can lead to mistakes. Ensuring you have an expert web partner to manage these changes or help you along the way can be the difference between your site being broken and unresponsive in the future. We hope you found this information useful but if you would like to find out more about our services or getting a quote for a new website, please get in touch with us to speak to a member of our team.