PR Services and Costs
Palamedes PR represents a varied assortment of brands within the South West, the UK and internationally. Our skilled team of national news journalists, photographers and PR executives specialise in cost-effective day-to-day and strategic public relations campaigns in all areas of the finance and business industries. Our unique relationship with SWNS gives us access to editors, news editors, senior reporters, publishers, freelancers and photographers across a wide range of print, broadcast and online media. So whether you’re looking for coverage in the financial press, in newspapers and magazines, or in business supplements and websites, we can almost certainly help. That’s why we’re one of Britain’s most trusted PR agencies.
Our cost-effective services include:
Signature National News Stories – from £725 (usual price £799)
Catapult your business, product or brand into the national news headlines with our signature National & Regional News Story package. Our news stories are written in publication-ready form, and are distributed to the national or regional newsdesks by our News Team at South West News Service.
The News Story service includes:
- Draft version for your approval
- Publication-ready copy ready for distribution
- Distribution to relevant media
- Follow-up service
For maximum exposure, you can distribute your publication-ready news story to the US and Canadian print, broadcast and online media for as little as £599.
Press Releases – from £525 (usual price £599)
Generate coveted column inches without the hassle of an advertising campaign. Our press releases are an affordable, fast and highly-effective way of publicising your business, product, service or event. Our press release service includes:
- Consultation process to discuss your needs and ideas
- Suggestions about how to give your business, service or product a newsworthy and unique selling point (USP)
- Draft version for your approval
- Distribution to relevant media
- Follow-up service
DIY PR Courses – from £999 for up to 6 delegates (usual price £1,499)
Conduct your own PR campaigns with our popular DIY PR Courses. Run by an award-winning journalist from The Sunday Times and The Sunday People, each interactive course is tailor-made and enables clients to handle PR campaigns themselves – from effective press writing skills to interview techniques, and everything in-between.
Courses can include up to six delegates, and include:
- An insiders’ view of the national print and broadcast media
- The relationship between journalism and PR
- How your business can cultivate and effectively exploit the regional, national and international print, broadcast and on-line media
- Press writing exercises
- The rules for interviews & handling tough questions
- Crisis management
Digital Copy Optimisation and Distribution - £925 (usual price £1,075)
In an internet-driven world, online publicity is a vital tool in any promotional campaign. Our digital service works alongside your print and broadcast campaign, to maximise media coverage online.
Our experts work with leading bloggers, web editors and search engines in order to boost your visibility and increase online awareness. Think of it as doubling your promotion.
Product Launches – from £845 (usual price £999)
Maximise media coverage of your product launch, store opening or fashion show. Our affordable service includes:
- Creation of media invites
- Identifying key journalists and publications
- Distributing the media invites and a Press Release to the agreed recipients
- Follow-up coverage service
Crisis Management
However well your business is run, the unexpected can happen. Organisations can find themselves thrust into a crisis at any time and without warning. When things go wrong, the media can start asking awkward questions and things can get worse.
How an organisation and its leadership responds to a crisis, especially in the crucial early hours and days, can have a significant impact on sales, brands and reputations.
Palamedes PR is experienced in communications planning, crisis response and crisis recovery, and have helped clients survive - and often benefit - from crisis situations. We understand that an effective crisis management strategy can help retain credibility, restore confidence and protect reputations.
When a crisis occurs, Palamedes PR will:
- Help bring the crisis under control
- Deal with the intense media and public scrutiny.
Before a crisis, Palamedes PR can be engaged to develop a crisis management strategy, which includes:
- Around-the-clock crisis readiness
- Staff media training
- Development of a step-by-step action plan
- Vulnerability audits
- Crisis management press release templates
- Development of dark websites
- Identify and list key staff available for post-crisis media interviews
- Medium and long-range strategic planning to examine what damage has been done by the crisis and how to prevent similar crises from occurring
- Development and implementation of a communications program to help restore public confidence in the brand and/or corporate reputation
Crisis Management Strategies: From £1,200 (usual price £1,450)
Emergency Crisis Management: From £1,650 (usual price £1,999)
FREE PR Advice
Palamedes PR takes pride in supporting regional businesses with their own PR and marketing strategies. For FREE PR advice and creative ideas from our award-winning, ex-national newspaper journalists, drop us a line today. We’ll provide you with a list of great ideas within 24 hours – no cost, no obligation. Get in touch today and claim an exclusive Business Sorted 10% discount on your PR campaign.